I just distributed my music through TuneCore - available soon in stores!

I just distributed my music through TuneCore - available soon in stores!

EVERYTIME - NEW BALLAD - RECORDED RICHARD NILES STUDIO LOS ANGELES CALIFORNIA

BUSINESS VISION - DIGITAL MUSIC CONVERGENCE AS A PRODUCT MARKETING TOOL

One business trend that is certain to continue to develop well into the 21st century is the increasing usage of the Internet and its impact on digital devices and on Marketing Strategies.

One of the key areas for more development is my view that the Music Industry will have to adapt to these changes at a more rapid rate than as at 2013.

The scope for the growth of Digital Online Music will remain very attractive but it will become less attractive in the decade ahead as a profit earner for the composer / artists / labels as consumers throughout the world and in particular the emerging markets will force price levels down or will refuse to pay anything for digital music downloads.

Therefore, the future lies with what I term - Convergent  Linked Product Marketing - CLPM.

Digital Music Sites will become vehicles for Joint Marketing Strategies.

Music downloads and internet sites will be free on demand linked to the Product offerings of various companies with enormous scope to reach customers Globally - with the emphasis on emerging markets in India, South East Asia, Latin America and Australia.

In return, it will be Advertising Revenue and Merchandising which will be the lifeblood of the music composer, artist, label in the future.  

This trend to using music as a marketing tool is still in its infancy. Google, facebook and YouTube are good examples of how they are trying to create revenue from digital online producers - but mainly for their benefit and little real value for the composer, artists and labels.

One online music offering had 800 millions hits and earned £13,000.

So, it is important that in future composers, artists and and  labels improve their marketing skills and that they are proactive in their search for marketing partners.

I recommend that they attend one of the highly informative Music Industry Seminars run by Helen Gammons Programme Director, Henley Business School, Greenland, Henley-on-Thames

I am sure that the investment will be worthwhile. 

All the Times 1000 companies should send delegates to these seminars and in the Workshop Sessions learn how to develop the know how and skills to use Music Linkage for Product Placement and Global Market Penetration.

Ray Williams MA MPhil MBA DIPM

EUREKYS MUSIC  

SONGS OF RAY WILLIAMS - EUREKYS MUSIC - 2000 TO 2013

EASTERN BREEZE

MELISSA

RIA CONCHITA

EVERYTIME

CRY OVER YOU

MUCH TOO SOON

TOUT LE MONDE

IN YOUR HANDS

BACK WHERE WE BELONG

NOW AND FOREVER

RAZZMATAZZ

WHAT YOU GONNA DO

JUST FOR YOU

BECAUSE ITS TRUE

MAYTIME

THE CLOCK TICKS ON

SUMMERTIME WALZ

EVERYWHERE THAT YOU ARE

WILD FLOWERS CONCERTO

EUROVISION SONG CONTEST 2014 - UK ENTRY

For the past few years the United Kingdom has failed miserably to perform well at the Eurovision Song Contest Finals.
The UK has finished at the bottom end of the table in spite of some brilliant renderings from the performing artists. . It is tempting to blame the selection panel for choosing such losing songs.

I think that it time to make a drastic change in approach. Instead of selecting loud, bouncy, boom boom numbers - because this is what Eurovision wants - we should remember that Ireland won Eurovision many times with  Ballads. Yes, it is time for a Ballad - melodic,romantic,wonderful to listen to over and over again.
A potential Number 1 Chart Hit - and Winner of Eurovision 2014.

I have that song. I composed the music and wrote the lyrics. The song is called EVERYTIME.
The musical arrangement was made by Richard Niles in his Los Angeles studio in 2013.
Richard Niles has had 40 world hits for artists such as -
Kylie Minogue
Tina Turner
Grace Jones
Mariah C\arey
Cher
Per Shop Boys
Paul McCartnet
and many more.

Richard Niles said - Your song is lovely and we have made it beautiful

Helen Gammons, Programme Director of the MBA Degree Course for The Music &; Creative Industries said - Everytime is a wonderful song.

Eurovision Song Contest 2014 - GO FOR IT - EVERYTIME.







PROFILE - EUREKYS MUSIC

EVERYTIME

MUSIC AND LYRICS

by

RAY WILLIAMS

( Ria Conchita – The Musical, The Wild Flowers Concerto, Cry Over You,

Now & Forever, In Your Hands, Much Too Soon, Melissa, Tout le Monde

Back where we belong, Ria Conchita The Single and more )

ARRANGEMENT

by

RICHARD NILES

Los Angeles

( 40 World Hits, Work for Kylie Minogue - Locomotion Showgirl Tour. Tina Turner, Paul MaCartney. Pet Shop Boys, Mariah Carey and many more )

SINGER – JENNIFER ARMSTRONG

Recorded in Richard Niles Studio Los Angeles

BALLAD

UNPUBLISHED. ALL RIGHTS RESERVED

COPYRIGHT – RAY WILLIAMS EUREKYS MUSIC 2013

EUREKYS is a Registered Trade Mark

PRODUCTION – RICHARD NILES STUDIO LOS ANGELES

2013

Full Concert Version – 4mins 30secs

Radio Play Version – 3mins 30secs

ISRC Code – UK3XX1350501

Member – PRS & BASCA

WAV files and MP3 files

Vocal – Backing Track – Instrumental Tracks

CONTACT

ray.williams@btinternet.com

01494 439626

0044 1494 439626

www.eurekys.blogspot.co.uk

42 WELLESBOURNE CRESCENT

HIGH WYCOMBE

BUCKINGHAMSHIRE

HP13 5 HF UNITED KINGDOM

THE NOREPLY CULTURE IN THE 21ST CENTURY - THE UNREACHABLES

THE UNREACHABLES

Do you remember the days when you would receive a polite acknowledgement of your letter from Companies and Public Bodies ? I do.
When I was Chief Executive in leading British and French Companies, I would always acknowledge letters because I thought that it was the polite and right thing to do. Of course this was in the days of the Secretary before the Computer Revolution when you can write the letters yourself !
However, there is no excuse for ignorant impolite lack of manners attitudes from today's NOREPLY CULTURE
This dismissive behavior in all quarters of our society should be held in the contempt that they deserve.
If you are a budding musician, singer or composer and you write to any of the leading music Publishers. the chances are that they will ignore your letter - and bin your Demo CD.
If you send a web email to a Celebrity, guess what - you will not get a reply.
Do not count on getting a reply from a Government Agency - you may be lucky and get a reply in 6 months.

Perhaps you can try one of the automated telephone services.  Often a voice will say - we are very busy at the moment, try later - and cut you off. HM Inland Revenue are top of the league for doing this - but BT are not far behind in their disrespect for you the customer.

 Do you ever try to write a book ? You spend many weeks writing and then send it  to either a Literary
Agent or direct to a Publisher. Do not hold your breath - the chances are they will not reply or you will get the usual brush off - we have too many books on our list at present. This means - they cannot be bothered to even read your book.
Perhaps you have written an interesting article about key issues in current affairs ? You may send it to a magazine or a newspaper. You expect a reply ? Forget it. Most never reply and they treat you with contempt.

Have you ever been Job Hunting ? If you have ever written  a  speculative letter with CV to companies the chances are that about 90% of the companies will ignore you and will not be bothered to reply. If you write to be a candidate for a specific advertised job, you will find that if you do not get a reply within 2 weeks, in 90% of the cases you will get no reply at all.  Good manners and politeness seem to have been abandoned by the Noreply Culture of today's world.


Yes - we live in the NOREPLY Society where Noreply is the norm.

Is it not time for our Society to be more polite and give talent more of a chance and not just concentrate on the so called Celebrities ? Surely, a polite response - and after careful evaluation - can be given to the person who has taken the trouble to write to them in the first place with a proposition ?
Bring back good manners and inter personal skills I say.

HIGH SPEED RAIL PROJECT - HS2 - ANOTHER WHITE ELEPHANT

The proposed High Speed Rail link between London and Birmingham in phase 1 at an estimated cost of over £50,000,000,000 - yes - 50 Billion Pounds and rising is the biggest White Elephant since the Labour Government Ground Nuts Scheme in Nigeria many years ago. The HS2 scheme is a complete waste of Public Money. Remember how the London Olympic Games was budgeted at £2.5 Billions and ended up £9 Billions ?  Do you remember how everyone in the Establishment proudly boasted - We kept the Games within budget ! How can we trust the Civil Service with their phony Budgets ? How many large scale budgets have they got wrong ? Many I fear.  Have they allowed for inflation?  Has the Treasury made a NPV - Net Present Value Financial Analysis ? Have they taken into consideration advances in Travel Technology and its impact on costings ? Have they balanced large city economic and employment needs versus smaller towns economic need in the UK ?  Has the Government invited a leading Business School - such as Henley Business School - to make an independent evaluation of the cost benefits of HS2 and alternative priority options for an investment of some £50 Billions in the UK economy ?

To save about 20 minutes on the journey between Birmingham and London will make no difference to the business  traveller because any saving on the railway will be lost once they reach London. The London traffic is getting worse rather than better in spite of the Congestion Charge. In any case most business travellers like to work, read  or sleep on the train. The time gained argument is very weak indeed.
As a result, the argument that HS2 will increase business between London and Birmingham is false. It will make no difference at all.

The supporters will argue that there is a Capacity Problem developing now and in the future decades.
This may be true but capacity can be increased in many ways.

• Technological advances in Communications will mean that it will be not be needed to make long distance journeys for the business traveller.Video communications are already commonplace and the slimline TV technology and SpaceSat Communications will accelerate non travel communications in the future. Capacity can also be increased by -
• Introducing Double Decker carriages like in the USA, Japan, Holland and other countries.
• Adding extra carriages to existing trains
• Revising timetables to increase the frequency of travel between Birmingham and London.
• Considering the cost alternative of Monorail Links over existing rail tracks
• Expand luxury fast Executive coach travel between the two cities 
• Increasing frequency of rail travel on alternative routes via High Wycombe to Birmingham.

There is also a Regional Expansion consideration. It may be better to invest more in the infrastructure of smaller cities and towns to promote employment and prosperity. The new towns such as Milton Keynes have proven that investment in the outer regions can bring sound economic benefits. These suburban towns have already good communications links with London, Birmingham, Manchester, Leeds ,Glasgow for example. Why not develop these rail and road links ? Why not improve local communications ? This could bring more economic benefits than a faster rail link between London and Birmingham. Why not have a mini-reversal of the Beecham Plan ? Local conurbations need better rail and road travel ! Surburban links to London need more investment - note the overcrowding on existing routes.

Consequently, the business case and capacity arguments fail in my view.There are more pressing options -  £50 Billion could build and equip many new hospitals and increase the capacity of the NHS - a more key issue and of more benefit to Society as a whole. School repairs and additional school places capacity is another more deserving priority. Also - what about a £50 Billions spend for Care for the Elderly? 
Surely, investment in these areas would bring long lasting economic and social benefits to the United Kingdom.
Readers will have noted that I have not used the arguments that HS2 will do damage to the Environment, Property and Peoples lives. However - if there is need of any further proof that HS2 is a White Elephant .
I support the arguments that HS2 will have a devastating impact on the people who live along the proposed route. It will also have a negative impact on the environment.

Finally, everyone will agree that one of the key drivers of Growth in the Economy is the Speedy economical movement of goods and freight. The UK needs investment in the infrastructure to improve freight movement for the Domestic Market and the International Markets. The HS2 Project does nothing to improve Fright movement cost effectiveness.

I am amazed that so many Civil Servants and Politicians can be so stupid to support this HS2 folly.
I am an ordinary citizen. I do not live along the HS2 route. I just feel strongly that we ordinary citizens must make our voices known - and help to stop the madness of HS2 before it is too late.

RAY WILLIAMS MA MPhil MBA DIPM
EUREKYS